Context
A municipal administration wanted to raise its staff and citizens' awareness on responsible digital and spread a culture of digital sobriety through clear, impactful visual content.
Sector backdrop. Public organisations operate under heightened scrutiny on transparency, accountability and procurement: every decision sets a precedent for local actors, and reporting expectations on environmental performance keep tightening. That makes Sustainable IT both a compliance topic and a leadership signal.
Approach
- Awareness workshop, interactive 'Responsible digital: understand to act better' conference.
- Internal communication kit, multilingual pedagogical infographics distributed across municipal channels.
- Concrete daily actions for both staff and citizens.
Why this matters
Awareness workshops only work when they translate into changed habits. The most reliable predictor is that participants leave with concrete actions tied to their own job, not generic advice that could apply to anyone.
A few patterns came out of the engagement that tend to repeat across organisations of similar scale: teams engage far more when they see numbers from their own organisation, not generic averages.
How the MIKUJY platform supported the work
The MIKUJY platform was used end-to-end to structure the engagement, host the data and consolidate results in dashboards the teams could revisit at any time.
More specifically, the Gamify module fed the awareness workshops with the organisation's own numbers and challenges, so participants could engage with their real footprint rather than generic averages; and the Report module generated the visuals and KPI sheets reused across the internal communication kit.
MIKUJY consultants brought hands-on professional support throughout the engagement, facilitating workshops, validating data and helping translate the platform outputs into a concrete action plan.
Want a similar trajectory?
MIKUJY helps organisations turn digital responsibility for citizens into a measurable, governed and recognised Sustainable IT programme. Reach out to discuss your context and goals.