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Case studyJanuary 28, 20244 min read

Awareness workshop for a Swiss digital services company

A digital services company sparked an internal cultural shift via a webinar on the hidden impact of digital and how to reduce it without losing efficiency.

IM

Ivan Mariblanca Flinch

Founder & CEO, MIKUJY

Awareness workshop for a Swiss digital services company

Context

A company active in technology services wanted to raise its staff's awareness on the environmental and societal impact of digital, in line with its innovation culture.

Sector backdrop. For technology and services companies, the IT footprint is the business footprint. Sustainable IT therefore directly affects product strategy, supplier choices and the credibility of the company's own sustainability claims.

Approach

  • Interactive webinar 'The hidden impact of digital, and how to reduce it without losing efficiency'.
  • Materiality of digital, from rare metals to data-centre energy use.
  • Concrete actions: lifespan extension, data deduplication, lighter emails, green clouds.

Why this matters

Awareness workshops only work when they translate into changed habits. The most reliable predictor is that participants leave with concrete actions tied to their own job, not generic advice that could apply to anyone.

A few patterns came out of the engagement that tend to repeat across organisations of similar scale: teams engage far more when they see numbers from their own organisation, not generic averages.

How the MIKUJY platform supported the work

The MIKUJY platform was used end-to-end to structure the engagement, host the data and consolidate results in dashboards the teams could revisit at any time.

More specifically, the Gamify module fed the awareness workshops with the organisation's own numbers and challenges, so participants could engage with their real footprint rather than generic averages.

MIKUJY consultants brought hands-on professional support throughout the engagement, facilitating workshops, validating data and helping translate the platform outputs into a concrete action plan.

Want a similar trajectory?

MIKUJY helps organisations turn Sustainable IT for digital services into a measurable, governed and recognised Sustainable IT programme. Reach out to discuss your context and goals.

#Technology & Services#250-1000 employees#Webinar#DSI#Culture

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